OUR PROUD RETAIL PARTNERS
SOMETHING BETTER FOR THE EVERYDAY.
Born in Ireland, TAE was created to make your everyday tea and matcha ritual a little better.
We create unique whole-leaf tea blends and source premium Japanese matcha. Choosing quality ingredients and working with trusted growers and producers. Thoughtful sourcing, exceptional flavour and contemporary design shape everything we create.
We love beautiful packaging, but we don't believe it should be thrown away. That's why our signature TAE packaging is designed to stay — keep it, refill it and enjoy it again. Our herbal teas are packed in plant-based, biodegradable pyramid bags, with whole-leaf ingredients that can be steeped 2–3 times.
Better ingredients. Thoughtful design. Less waste.
FOR BETTER DAILY RITUALS.
TAE
Matcha Basic Essentials
Let customers speak for us
So happy with this matcha powder! It's super smooth and tastes incredible. Highly recommend!
Love this brand!! The matcha is the nicest I’ve had. So happy with my order and love to support Irish business🙌
Delicious tea. Product delivered promptly and exactly as ordered.
Gorgeous matcha,Tae was at wellfest, gorgeous matcha and such a friendly team! I’m excited to try out their herbal tea as well!
3 days ago I ordered matcha. I got it today. Super quickly delivery, beautiful package, the best taste! I love it. Time for matcha now ❤️ thank You Guys, You are the best.
Best brand out there and I’ve tried them all:also, very reasonably priced.
Great quality matcha, fast delivery and pretty packaging
I've been diagnosed with Diverticulitis and found this tea soothing. I'm happy I signed up for a shipment every month
I've just been diagnosed with diverticulitis and been looking for some soothing teas. I received this tea yesterday and already I am feeling less discomfort
Loved this matcha, came very fast & the small note inside was a nice touch
Very cute packed, brilliant quality, super fast delivery. I am very recommend! Thank You ❤️
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find your ritual
WHY TAE TEA
HERE IS WHY YOU WILL LOVE IT
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HOW DO YOU WANT TO FEEL?
A slower evening. A fresh start. Something warming after a long day. Or simply a really good cup of tea.
We create our herbal blends with whole-leaf herbs, fruits, roots, flowers and botanicals, combining exceptional flavour with ingredients inspired by everyday wellness rituals.
Whatever the moment, there's a TAE for it.
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MATCHA, YOUR WAY
From your first morning whisk to your afternoon latte, we believe matcha should be exceptional, approachable and easy to make part of your day.
We source our matcha from Japan, with options for every kind of ritual — from our bold, versatile Everyday Matcha to our refined Single Origin Ceremonial Matcha from Shizuoka.
Whisk it. Latte it. Make it yours.
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REFILL. REUSE. REPEAT.
Love your TAE packaging? Keep it.
Our signature tea tubes and matcha tins are designed to be refilled, so you can replenish your favourites without replacing the packaging you already have.
Simply refill, reuse and keep your daily ritual going.
LESS PACKAGING. SAME TAE.
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FEEL BETTER
TAE FOR HOW YOU FEEL. A collection of wellness-inspired herbal blends, crafted...
